Neuroscience research makes it clear: space design can make it more likely that people will think creatively. Now, when one of the prime reasons to return to the office is to generate creative solutions to the challenging problems organizations face, it's particularly important to put to work what neuroscientists have learned about designing to nurture creativity. How can color, lighting, aesthetics, art, surface materials, furniture, soundscapes, indoor plants, nonverbal messaging, floorplanning, and architecture, for example, be used to encourage creative thinking? How can these design elements, and others, reinforce each other and simultaneously spur creativity? Designers can immediately use the information presented to develop environments that foster creative thinking/problem-solving.
IHCD’s Executive Director, Valerie Fletcher, will moderate the session with time for live questions and answers to follow.
About the Speaker
Sally Augustin, PhD, is a practicing environmental psychologist, a principal at Design With Science, and a founder of The Space Doctors. She has extensive experience integrating neuroscience-based insights to develop recommendations for the design of places, objects, and services that support desired cognitive, emotional, and physical outcomes/experiences. Her client base is worldwide and includes organizations and individuals that produce and/or use designed solutions.
Augustin, who is a Fellow of the American Psychological Association, is the editor of Research Design Connections, which reports and synthesizes (in everyday language) the findings of recent and classic research in neuroscience, cognitive science, and the social sciences that are useful to designers. Dr. Augustin is also a Core Researcher at the Interdisciplinary Center for Healthy Workplaces at the University of California, Berkeley. Dr. Augustin’s work has been discussed in publications such as The New York Times and The Wall Street Journal and she holds leadership positions in professional organizations such as the Transdisciplinary Workplace Research Network, the Academy of Neuroscience for Architecture, and the Environmental Design Research Association.
She has discussed using design to enhance lives on mass-market national television and radio programs in multiple countries. Dr. Augustin is the author of Designology (Mango, 2019), Place Advantage: Applied Psychology for Interior Architecture (Wiley, 2009) and, with Cindy Coleman, The Designer’s Guide to Doing Research: Applying Knowledge to Inform Design (Wiley, 2012).
Key Details
- Date: Tuesday, October 15, 2024
- Time: 12:00 p.m. EST
- Location: Online on Zoom Webinar. The link will be shared upon registering through Eventbrite and in the days leading up to the event. Closed captioning will be provided.
- Type: IHCD Global Webcast
- Price: Free