Creative Leadership: a Design-Driven Approach
Creative Leadership is not a leadership strategy. It’s a transformational process in which individuals tap into innate creativity and the potential to lead themselves and others towards fulfilling the goals and vision of the organisation or project.
Creative Leadership was pioneered by Rama Gheerawo, Director of the Helen Hamlyn Centre for Design Royal College of Art, to counter widely-accepted misconceptions of leadership, and to address the need for leadership education and training at all levels in an organisation, from the individual to the collective, from specific projects to the global company vision.
At the heart of Creative Leadership are some simple, yet innovative ideas: that everyone has leadership potential; that creativity is a universal ability to develop solutions that positively impact ourselves and others; that empathy is the hallmark of a 21st century leader; and that clarity is the missing link in aligning vision, direction, and communication. Creative Leadership can change organisations, or projects, and help support the growth at individual, team and organisation levels.
“Changing our leadership mindset from outdated models of yesteryear to become visionary, empathic and effective, will one of the most challenging, yet ultimately transformational achievements of this century. The world is full of challenges and changes, discriminations and disparities One decision from one leader can effect radical change – good or bad. Create conscious leadership at every level, and you create better decisions at every level.”
About the Presenter:
Director, The Helen Hamlyn Centre for Design, Royal College of Art
Visiting Professor, Royal Danish Academy of Fine Art
Rama Gheerawo was recently named one of 2018’s Creative Leaders by Creative Review. He is an international figure within design, business and innovation with nearly two decades of experience in Design Thinking and Inclusive Design. He is a serial innovator in the fields of technology, products, services and transport with over 100 projects to his name. He works across government, industry and the public sector with a major client list that includes Samsung, Toyota, Panasonic, Sony, Arthritis Research UK and the UK and Hong Kong governments – training around 500 civil servants for the latter on creativity and leadership. He co-lead a redesign of the London taxi, currently one of the most significant projects on the globe and has instigated and delivered ground-breaking work across a variety of sectors.
He is Director of the Helen Hamlyn Centre for Design at London’s Royal College of Art, looking at how design can address society’s toughest issues from ageing and healthcare to seeing how new forms of technology such as AI can benefit humanity. He uses the principle of ‘design for social good’ to transform business and the public sector. He is in high demand as a keynote speaker, and writes, curates exhibitions and runs workshops for audiences that range from students to business executives. He is prolific within academic and mainstream media, recently delivering a TEDx talk for the NHS among numerous other appearances. He advises major institutions such as the UK Design Council, the Design Museum, the Royal Society of Arts and the Design Management Institute. He is particularly interested in how the ingenious processes of design can bring about positive change in tomorrow's leaders, through his personal research in the exciting new area of Creative Leadership.
About the Event:
Date: Thursday, October 11, 2018
Time: 12 p.m. - 2 p.m.
Location: Institute for Human Centered Design,
200 Portland St. Boston, MA
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